The Telecom Regulatory Authority of India (TRAI) has issued a Consultation Paper (CP) titled “Formulating a Digital Radio Broadcast Policy for Private Radio Broadcasters.” It would help upgrade radio broadcasting in India.
The present radio broadcasting has its backing on analog systems over the bands of Medium Wave (MW), Short Wave (SW). And the spectrum bands of VHF-II. The VHF-II band also called the FM band operates between 88-108 MHz using Frequency Modulation, FM technology. The public broadcaster, All India Radio AIR provides service over the MW, SW, and FM bands. But private broadcasters are allowed to operate only over the FM band.
There are a few advantages to digital radio: for one, digital radio allows multiple channels to be broadcast. All on one frequency, up to three or four. This advancement means there will be considerably higher quality audio. Than in analog systems confined to broadcasting only one channel per frequency. By migrating to digital, commercial radio operators can seek new business opportunities. And listeners can gain improved service and an enhanced listening experience.
AIR has started the digitization process of its MW and SW broadcasting networks. So far, it replaced 38 analog transmitters with digital transmitters. And conducted field trials of digital technologies in the FM band. The private FM radio broadcasters have yet to start the digitization process.
In this context, in 2018, TRAI once again brought into focus the need for better coordination required to generate an end-to-end comprehensive ecosystem for digital radio broadcasting. The Authority recommended that key players, namely radio broadcasters, transmission equipment manufacturers. And digital radio receiver manufacturers, should cooperate to nurture the growth of digital radio in India.
TRAI also asked the government to make a comprehensive policy framework with a definite timeline for the rollout of digital radio services. The MIB, on April 23, sought recommendations from TRAI on formulating a policy for digital radio broadcasting only for private broadcasters. MIB agreed that there are some aspects of the present FM Phase-III policy that may require amendment in the wake of emerging technologies.
In response to this, TRAI initiated a consultation process regarding inputs on various aspects of the digital radio broadcast policy. This will indeed be an important exercise that shapes the future of radio broadcasting in India. Engaging with broadcasters and other stakeholders, TRAI wants to ensure the new policy takes on board the needs of both the industry and the listening public.
As the consultation goes along, it becomes clear that a migration to digital radio broadcasting can help raise the parameters of the overall radio experience in the country.
ANI