At an age when most of their peers have just begun their professional journeys, 17-year-old Subodh Kaushik has achieved what most dream of in a lifetime – building and leading Shopeepie, a multi-million dollar fashion startup taking the world by storm. Subodh’s journey mirrors determination, vision, and an unyielding drive for independence.
From Affiliate Marketer to Independent Entrepreneur
In 2021, Subodh started his career as an affiliate marketer and content writer. He was first successful but felt irritated as he had been branded as an “Amazon-attached businessman.” The title did not fit his goals. Subodh was ready to do things his way and decided he would establish a completely independent business. He wanted something catchy, yet easy to remember a name that said what he had in mind. Being a non-fan of PewDiePie himself, Subodh took a cue from the title and thus named his new business “shopeepie.”
Shopeepie: Where Fashion Meets Purpose
Shopeepie is not just a fashion brand, but a movement that is determined to create a better tomorrow. It offers high-quality branded clothing and footwear for men and women, sourced from reputed non-India-based manufacturing companies. What sets Shopeepie apart, however, is its high-raising mission bound with meaningful causes.
Intrinsic to Shopeepie is the drive to maximize employment in India, promoting the “Make In India” initiative. Subodh believes that entrepreneurship, innovation, and collaboration are means to creating a lasting impact. At Shopeepie, sourcing materials from local communities, partnering with artisans to create exclusive products and investment in sustainable livelihood practices foster community livelihoods, traditional craftsmanship, and economic growth in India.
Empowering Communities Through Fashion
Subodh’s vision goes beyond mere selling of products; it seeks to bring opportunity and enfranchisement to communities. He sees a world where every individual can thrive, craftsmanship is preserved, and sustainability is a given. It thus forms the basis for Shopeepie to believe in ethical production, economic empowerment, and social responsibility.
Through strategic partnerships with local artisans and manufacturers, Shopeepie creates a positive ripple effect. It aims to provide meaningful employment that uplifts families and fosters long-term prosperity. Every time customers choose to invest in Shopeepie, they are putting money into a movement that puts people and the planet first.
Creating a Sustainable Future
At Shopeepie, concern for the environment translates into an ever-greater commitment to sustainability. Specifically, the company works with eco-friendly materials, ensures ethical production, and minimizes its environmental footprint to provide a healthier planet for future generations.
Moreover, Subodh believes that fashion does not necessarily have to harm the environment. By adopting sustainable practices, Shopeepie sets an example for others in the industry. Consequently, this commitment has resonated strongly with conscious consumers who want to make a difference through their purchases.
The Movement: Shopeepie’s Call to Action
Shopeepie is more than a brand; it’s a call to action. Subodh invites each soul to take part in the revolution, be it by shopping the collection, spreading the word, or even being an aware consumer-every bit counts.
The transformation of Subodh from a young affiliate marketer to the CEO of a multi-million dollar company is a legend in itself. His story testifies that age is only a number and if one has the right frame of mind, then anything is achievable. Shopeepie stands testimony to the entrepreneurial spirit of Subodh. And is a beacon of hope for all those who know and believe in the power of positive change.
As Shopeepie continues to grow and scale to newer heights. It remains committed to community empowerment, sustainability, and building a better world. With Subodh Kaushik at the helm, the future certainly looks so bright.
– India PR Distribution
